How Much Does a Videographer Charge for a 1-Minute Video?

A one-minute video might sound simple, but it’s one of the most common — and most misunderstood — video requests. Clients often ask:
“How much does a videographer charge for a 1-minute video?”

The short answer is: anywhere from £500 to £5,000+, depending on what’s involved. The length of the finished video is only a small part of the cost. What really matters is how that minute is created.

As a London-based videographer with over 15 years of experience, I’ve produced one-minute videos for everything from social media and websites to national campaigns. Here’s what you need to know.

Why a 1-Minute Video Can Vary So Much in Price

A one-minute video could be:

• A single talking-head interview

• A fast-paced social media edit

• A cinematic brand film

• A commercial advert

Each requires a very different level of planning, filming, and editing — which is why prices vary so widely.

Typical Costs for a 1-Minute Video in London

£500 – £1,000

Best for:

• Simple interviews

• Basic social media content

• Minimal filming and editing

Usually a single videographer, one camera, basic lighting and sound, and a straightforward edit. Ideal for quick, functional content.

£1,000 – £2,500

Best for:

• Website videos

• Corporate or charity content

• Event highlights

• Recruitment or internal comms videos

This is a very common and sensible budget range. It typically includes planning, filming, a polished edit, licensed music, and revisions.

£2,500 – £5,000

Best for:

• Branded promotional videos

• Marketing campaigns

• Multi-location or multi-camera shoots

At this level, you’re investing in stronger storytelling, higher production values, better lighting and sound, and more refined post-production.

£5,000+

Best for:

• Commercial campaigns

• High-end brand films

• Ads with wide usage or paid promotion

These projects often involve multiple shoot days, crews, motion graphics, advanced colour grading, and detailed creative development.

What You’re Really Paying For

Even for a one-minute video, professional videography includes:

🎬 Pre-Production

• Concept development

• Scripting or interview planning

• Scheduling and logistics

📹 Production

• Professional cameras, lenses, lighting, and sound

• Experience on set to work efficiently and solve problems

• Direction to get the best performance on camera

✂️ Post-Production

• Editing and storytelling

• Colour grading and sound mixing

• Licensed music

• Revisions and delivery in multiple formats

That single minute may represent many hours — or days — of work.

Why Short Videos Often Cost More Than Expected

Short videos need to be:

• Clear

• Engaging

• Well-paced

• Highly focused

There’s no room for filler. Every second has to count, which often means more planning and tighter editing than longer-form content.

Usage Matters More Than Length

Where the video will be used has a big impact on cost:

• Internal use vs public marketing

• Organic social media vs paid advertising

• Local audience vs national or international campaigns

The wider and more commercial the usage, the more important production quality becomes.

How to Get the Best Value From Your Budget

To get the most out of your one-minute video:

• Be clear about your goal and audience

• Decide where the video will be used

• Share examples you like

• Work with an experienced videographer who can guide you

A good videographer based in London will help shape the idea so that your budget is spent where it matters most.

Final Thoughts

So, how much does a videographer charge for a 1-minute video?
The answer depends on quality, complexity, and purpose — not just duration.

A well-made one-minute video can be one of the most powerful tools for telling your story, promoting your brand, or engaging your audience.

If you’d like to discuss a one-minute video project or get an honest, tailored quote, feel free to get in touch via Paul Bates Studios. I’m always happy to talk through ideas and budgets with no obligation.